Deliver interactive content to any device
The flexibility of lunastreams® enables you to serve content cross any device ranging from the earlier black and white (display) models up to the latest multimedia handsets including downloadable applications for Java enabled handsets, the Apple iPhone, the Google Android enabled devices, Windows® Mobile, and BREW™ platform.
The lunastreams® platform can run stand alone SMS interactive services and extend this experience to a more visually appealing service by integrating SMS features into downloadable content (like games and applications). This allows users to be presented a highly visual and interactive user interface with one-click access to SMS. Example usage of SMS in applications include one-click SMS voting, submitting high-scores, or ordering premium content (purchase).
Through the connected billing partners lunastreams® platform enables you to charge user worldwide, including through on-device (mobile) credit-card transactions, and premium SMS.
Connected distribution channels
Supercharge your distribution power by connecting your content to the lunastreams® connected distribution channels. Lunaforte™ has a worldwide network of distribution partners reaching consumers through wireless carriers (telecom providers) as well as a network of viral distribution channels enabling you to increase your traffic for both premium content as free (ad-funded) content.
Download & Provisioning
Be sure your users are being served downloadable content that suites and is optimized for their specific handset. With a focus on simplicity, backed by an extensive handset database with all its capabilities (1000+) lunastreams® delivers users a seamless download experience.
When offering premium content directly to the consumer lunastreams® offers a white label mobile shopping environment enabling you to sell both digital downloads as well as physical goods to your users. With integrated billing users can be charged for one-time purchases as well as subscribe to subscription services. Furthermore the environment allows you to work with credits (virtual currency) enabling loyalty programs (example earn 10 credit by signing up a friend), exchange of credits (example skill gaming), and use credit to purchase items or goodies (rewards).
Integrated Ad networks
Generate revenue through serving ads in your mobile service or drive traffic to your service through a mobile advertisement campaign. The lunastreams® platform has pre-integrated ad networks ready-to-run ads as part of your service at day one of your campaign.
Visual & Interactive Content
Driven by over 5 years of experience in the mobile gaming industry the lunastreams® platform delivers the user a visual and intuitive experience tailored for their mobile device. With lunastreams® you go far beyond transforming/converting content to mobile, but you’re offering services that utilize and fit the needs of the mobile user, while seamlessly integrating into your other media and marketing channels.
Deliver real-time content to your users allowing for instant and up-to-date access to any online content (works cross both on UMTS/3G as well as GPRS/2G networks). Example usage of real-time content integration include tracking live sport events, and serving live webcams to mobile.
Call to action
The lunastreams® platform is build with interactivity and consumer engagement in mind. By the touch of one-click your users interact with your brand/service in various ways like casting a vote, calling your (free or premium) number, submitting their email address, sending you (your system) a SMS message, open a mobile Internet page just to name a few examples.
Tracking & Analysis
Mobile marketing without good tracking, reporting and analysis tools is like sailing without the sails. No more guessing once you streamline your mobile services through lunastreams®, bringing you unparalleled analysis capabilities straight to your desktop or mobile, which including:
» Analyze traffic sources
» Track downloads
» Product activations and sessions
» Unique users
» Conversion rates per unique user
» All the above can be filtered based on your campaign, (distribution) channel, product (group), affiliate (partner), device (group), country, region, telecom provider.